Our client, a large global quantitative investment management firm, based in the New York metro area is seeking a sophisticated marketing professional to drive the marketing function, working closely with senior management, both on the investment and distribution side, to lead an integrated marketing strategy for the firm.
About the Job:
- Influence product rationalization and new product offerings
- Leverage the well-known existing brand to make it even more widely known and regarded
- Spearhead thought leadership initiatives including white papers, webinars, industry surveys, conference speaking engagements/content and client events
- Demonstrate enthusiasm for content creation
- Create and execute an integrated marketing program
- Ensure that marketing programs have quantifiable objectives and measurable results
- Prepare and manage department budgets and overall spending
- Oversee and analyze market trends and act to take remedial action based on analysis and feedback
- Deliver engaging leadership and management
- Oversee the recruitment of additional team members or external vendors
- Interact with other groups across the organization, particularly with the distribution and investment teams
About You:
- 10-15 years of marketing leadership experience focused on financial services with an understanding of the investment management industry
- Knowledge of both institutional and/or intermediary markets
- Visionary, strategic and creative with ability to drive an agenda through collaboration
- Possess a strong sense of how marketing can transform a business
- Experience in leading and managing a small team
- Ability to communicate with a variety of audiences and build consensus
- Experience developing marketing programs and related product offerings that are focused on driving revenue
- CFA a plus
- Outstanding strategic and analytical skills
Please forward resumes to suzanne@colemancompany.net