Our client, a large global quantitative investment management firm, based in the New York metro area is seeking a sophisticated marketing professional to drive the marketing function, working closely with senior management, both on the investment and distribution side, to lead an integrated marketing strategy for the firm. The Marketing Campaigns Manager will develop content and though leadership across all deliverables working closely with the Senior Investment Writer to ensure consistent content and brand enhancement.

About the Job:

Influence product rationalization and new product offerings
Increase brand awareness
Spearhead initiatives including white papers, webinars, industry surveys, conference speaking engagements/content and client events
Create and execute an integrated marketing program
Prepare and manage department budgets and overall spending
Oversee and analyze market trends and act to take remedial action based on analysis and feedback
Oversee the recruitment of additional team members or external vendors
Interact with other groups across the organization, particularly with the distribution and investment teams

About You:

10-15 years of marketing leadership experience focused on financial services with an understanding of the investment management industry
Knowledge of both institutional and/or intermediary markets
Visionary, strategic and creative with ability to drive an agenda through collaboration
Possess a strong sense of how marketing can transform a business
Experience in leading and managing a small team
Ability to communicate with a variety of audiences and build consensus
Experience developing marketing programs and related product offerings that are focused on driving revenue
CFA a plus
Outstanding strategic and analytical skills

Please forward resumes to suzanne@colemancompany.net